Immersive Tech Week 2026

Overview

Immersive Tech Week 2026 is a three day in-person festival taking place in Rotterdam, Netherlands, from 23 to 25 June 2026. It marks the 10th edition of the event and brings together immersive technology professionals, researchers, creators, policy makers, and business leaders to celebrate a decade of XR achievements. The festival is hosted at Katoenhuis in Rotterdam and features a dynamic program designed to foster collaboration, showcase cutting edge XR solutions, and accelerate opportunities across the European ecosystem.

Agenda

Day 1 emphasizes Vision and Impact with a conference track and IMPULSE pitches, alongside a Corporate Track that centers context before conversation. Day 2 expands to XR Pitch Stage, Creative Track, and one-on-one IMPULSE sessions that intensify networking and dealmaking. Day 3 focuses on Roundtables, matchmaking, and EU Pitch Lounge, offering a less formal but equally conversation-rich environment. Across all days, themes like the Church of VR, the Summer Opportunity Lounge, and an XR Expo run in parallel, providing expansive opportunities to explore partnerships, products, and potential collaborations.

What to expect

The event blends talks, panels, demonstrations, and interactive experiences across multiple tracks and zones. Attendees can explore the Church of VR, a dedicated space for immersive experiences, and the Summer Opportunity Lounge designed for collaboration among EU projects, networks, and partners. The XR Expo highlights hardware and software from industry leaders, with a private PICO lounge for qualified meetings. A curated program also includes living rooms for partnership discussions, masterclasses, and opportunities to connect with potential sponsors or exhibitors.

Format and sessions

Expect a combination of keynote talks, panel discussions, and pitch sessions, complemented by hands-on demos and exhibition spaces. The day-by-day structure is complemented by 1-on-1 matchmaking, roundtables, EU-focused lounges, and multiple exhibitors showcasing the latest in hardware and software from major players and emerging startups. The event is designed to support collaborations, pilot projects, and investment discussions in a high-energy, face-to-face environment.

Speakers and partners

Prominent speakers include Jeremy Dalton, founder at XRHQ.com, with a track record in immersive technology research and influential commentary. Suzanne Borders of BadVR, Inc. and Mila Moleman from Studio Vrij are among the listed participants. The festival also features logos and representatives from Meta, PICO, Niantic, HTC Vive, and Sopra Steria, illustrating a broad cross-section of industry, research, and corporate partners.

Who should attend

ITW targets XR developers, corporate buyers, researchers, investors, policymakers, and creators who want to explore practical applications of immersive tech, form strategic partnerships, and stay ahead of XR industry trends. It is suitable for those seeking knowledge, networking, and opportunities to participate in EU and international collaboration projects.

Location and logistics

The event is based in Rotterdam, with a central venue at Katoenhuis, and includes practical information for visitors such as hotel and venue details. The program runs over three days, promising a comprehensive experience for attendees, speakers, and exhibitors alike.

FAQs

Key questions about travel, accommodation, and ticketing are addressed on the site, with pathways to additional materials and sponsor/exhibitor information. For those who want to join the conversation around immersive technology and its impact on culture, industry, and society, Immersive Tech Week 2026 offers a structured, immersive, and highly connected environment.