
ServiceNow invests $40M in BusinessNext to expand AI-powered banking software globally
Published by AINave Editorial • Reviewed by Ramit
ServiceNow has invested $40 million in BusinessNext, a Noida-based banking software specialist, valuing the company at $700 million and acquiring roughly 5% equity. The deal gives BusinessNext access to ServiceNow's global sales network as the two companies expand their partnership for AI-powered financial services offerings.
What happened
ServiceNow, the U.S. enterprise software company known for automating IT and HR workflows, invested $40 million in BusinessNext, taking a roughly 5% stake at a $700 million valuation. BusinessNext, founded in 2002 as CRMNext and rebranded in 2022, operates an autonomous banking platform that uses AI agents to automate banking workflows while keeping sensitive customer data on private AI infrastructure.
The Noida-based company generated about $32 million in revenue in its latest financial year and serves more than 70 banks across India, Southeast Asia, the Middle East, and the U.S. Its customers include the Reserve Bank of India, State Bank of India, and HDFC Bank. About half of BusinessNext's revenue comes from outside India, with overseas markets expected to drive future growth, founder and CEO Nishant Singh said.
The collaboration combines BusinessNext's customer-facing banking workflows with ServiceNow's back-office workflow automation. The two companies plan to sell jointly to financial institutions, with BusinessNext gaining access to ServiceNow's global sales infrastructure. Singh described the deal as "a strategic partnership, which is cemented with funding."
Why AI builders should care
This deal signals a growing pattern: AI-native banking software vendors are pairing with enterprise platforms to scale AI-enabled workflows in regulated sectors. BusinessNext built AI into its platform from the outset rather than adding it later. Singh said the company "renamed our company and we kind of rewrote our stack to put that fundamentally at the core."
For AI builders in financial services, the partnership shows that banks are moving from digital experimentation to full-scale AI-led operations, as noted by Kulmeet Bawa, ServiceNow's group vice president for India and SAARC. The combination of BusinessNext's domain-specific AI agents with ServiceNow's enterprise workflow platform could accelerate adoption of autonomous banking tools.
Practical implications
The deal gives BusinessNext a direct channel to ServiceNow's enterprise customer base, which includes many large financial institutions. For ServiceNow, it deepens its fintech footprint without building banking-specific AI from scratch. Joint go-to-market efforts will likely target banks looking to automate both customer-facing and back-office processes.
BusinessNext's focus on private AI infrastructure for data privacy and regulatory compliance is a key differentiator for banks that cannot use public cloud AI. The investment also provides capital for BusinessNext to expand its autonomous banking platform further, particularly in Southeast Asia and Australia.
Caveats
The details come from a single announcement and may be subject to change. Valuation and stake figures are based on the deal terms disclosed by the companies. Overseas growth projections depend on regulatory approvals, competitive dynamics, and market conditions that are not fully detailed in the announcement. The partnership's success will depend on how well the two platforms integrate and whether financial institutions adopt the combined offering.
Sources
- ServiceNow bets $40 million on Indian banking software specialist to expand its financial services push
- Banking tech company BusinessNext raises $40M from ServiceNow | YourStory
- US software firm ServiceNow invests $40M in India's BUSINESSNEXT to expand autonomous banking in APAC - TNGlobal
- ServiceNow invests $40M in BusinessNext and opens global sales channels | Ukraine news - #Mezha
- ServiceNow invests $40 million in Businessnext at $700 million valuation - The Economic Times
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- BusinessNext raises $40 million from ServiceNow for SEA and Australia expansion
- BusinessNext raises $40 million from ServiceNow Ventures at $700 million valuation
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