Prompt to Product: AI skills week

Overview

Prompt to Product hosts an online AI skills week aimed at designers and product makers who want practical, real world skills without the hype. The event runs in the week of 18 May 2026 and features a mix of live speaker talks, hands on trainings, and interactive sessions. It is presented as part of PUSH, a series of authentic events for design and product communities in Europe since 2012. The program emphasizes usable AI techniques, transparency, and practical workflows that attendees can apply in their day to day work.

Agenda

The program centers on three main tracks: a keynote conference, multiple trainings, and expert sessions. The Conference on Monday 18 May offers a curated four hour program with speakers who share experiences on AI tools, design systems, and responsibility in AI powered products. The Trainings span Mon 18 May to Fri 22 May and provide hands on, live online instruction. These cover topics like AI for design and product teams, design patterns for AI interfaces, and AI powered prototyping for designers and product managers. Each training emphasizes practical skills and immediate applicability, with live instruction, Q and A, and opportunities to practice during the sessions. A fourth track highlights specific AI patterns and patterns for building trust and practical AI integration in complex products. The overall schedule promises live interaction rather than pre recorded content, with certificates of completion for attendees and recordings available after the event.

Speakers

The conference features a set of notable speakers including Vitaly Friedman (founder of Smashing Magazine, UX consultant) presenting topics such as Designing For Trust In AI Products; Anna Arteeva (Design Leader and AI Educator) presenting Design Systems for the Vibe Coding Era; Matt Franks (Google AI) presenting From Operator to Orchestrator: Designing Agentic Systems; Reem Alwahabi (DeepL) presenting Stop Protecting Design; Aswin Ranganathan (Delivery Hero) presenting Skills Files: Super-Powers for Your Personal AI Agent Team; and Deniz Kartepe & Michael Schade (Miro) presenting Signal to Software: How Two Researchers Used AI to Build A Product. Additional sessions cover the broader themes of trust, usability, and efficiency in AI design and development.

Format and What to Expect

All sessions are live and interactive with Q A, discussions, and hands on exercises. Attendees can expect a mix of lectures, practitioner led talks, and practical labs. Upon completion, participants receive a certificate of completion and have access to session recordings. Materials and checklists are provided for immediate application. The event emphasizes human centered AI and aims to help teams adopt AI in a structured and responsible way.

Who Should Attend

The event targets designers and product makers who want to become AI powered without hype. It is suitable for ICs and managers seeking hands on AI skills, practical patterns for AI interfaces, and workflows to integrate AI into product design and prototyping workflows. Attendees can expect to learn from a small number of expert practitioners and to leave with concrete techniques, templates, and a roadmap for applying AI in their teams.

FAQs and Logistics

The event is online with live, interactive sessions. There are multiple ticket types, including conference tickets, training tickets, and combo options. Recordings are available for purchased tickets, and there are group discounts for 3 or more tickets. Attendees receive a certificate on completion and official invoices for purchases. All content aligns with the event's stated terms and privacy policies.