Fragmatic
Real-time, marketer-controlled AI web personalization.
About Fragmatic
Fragmatic is an AI-assisted web-personalization platform that turns visitor data into real-time experiences—measurable, explainable, and marketer-controlled.
Built for teams who want personalization that actually drives growth.
AI Agents analyze your ICP, content, and visitor behavior to surface high-impact actions.
Topic Analytics shows which themes fuel conversions and which cause friction.
Opportunity Radar mines your GA4 data to turn traffic into tactics instantly.
Re:Call keeps ad and on-site journeys aligned in real time.
All insights are transparent—every recommendation includes a why.
Marketers review, adjust, and publish with confidence.
No black-box automation.
No developer bottlenecks.
Just faster learning, higher conversions, and human-led AI execution.
What Fragmatic does
AINave analysisMarketers personalize website experiences for visitors in real time using AI-analyzed visitor data and sync audience segments to ad platforms.
- Best for
- MarketersGrowth teamsConversion-focused marketing teams
- Use it to
- Personalizing on-site content and offers for visitor segments
- Syncing consented visitor cohorts to ad platforms
- Analyzing which topics drive conversions and which cause friction
- Finding personalization opportunities from Google Analytics data
- Scoring session intent and lifecycle stage for targeting
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