Leaked Presentation Shows How Google Is Pitching Its 2024 AI Agenda to Ad Buyers

Leaked Presentation Shows How Google Is Pitching Its 2024 AI Agenda to Ad Buyers
adweek.com

by Trishla Ostwal • 8 months ago

Some publishers worry that generative AI search will undercut their revenue, and some ad buyers treat PMax with suspicion.Googles big bet on using

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